About the job

BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry

To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!

BAT SRI LANKA IS LOOKING FOR A TRADE MARKETING EXECUTIVE

JOB TITLE Trade Marketing Executive

FUNCTION Marketing

LOCATION Sri Lanka

ROLE POSITIONING AND OBJECTIVES

We are looking for candidates who can excel in a performance-driven role, where they will be responsible for developing Trade Marketing plans, motivating the sales team, and fostering strong partnerships with trade associates. The selected individuals will be tasked with managing territories across the entire island.

What you will be Accountable For

  • Take ownership of performance across the territory and maintain strong retailer relationships to achieve sales targets.
  • Plan visits to retailers, answer their questions and concerns.
  • Implement brand and trade cycle activities to achieve company objectives.
  • Ensure product availability to meet market demand by managing inventory levels and attaining brand distribution goals.

Essential Experience, Skills And Knowledge

  • Completion of either a full or partial qualification in CIM/SLIM or a Business Management Degree.
  • Strong leadership and teamwork abilities.
  • A proactive and self-motivated personality striving for high-performance results. A track record of at least 1.5 years in a similar role.
  • Possession of a valid driver’s license.

What we offer you?

  • We offer a market leading annual performance bonus (subject to eligibility)
  • Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
  • Your journey with us isn’t limited by boundaries; it’s propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn’t just a statement – it’s a reality we’re eager to build together. Seize the opportunity and own your development; your next chapter starts here.
  • You’ll have access to online learning platforms and personalized growth programs to nurture your leadership skills
  • We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

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